ABOUT RIGHT THEN

Business intelligence, filtered for you.

RIGHT THEN is a personalised morning briefing built to help busy people understand what changed, why it matters and what deserves attention next.

Less volume. More relevance.

Most news products give everyone broadly the same front page. RIGHT THEN starts somewhere else: with the industries, companies, countries and issues that matter to you.

Each briefing is ranked and written around those priorities, while still surfacing important developments outside your normal watchlist. Personalisation should sharpen your view of the world, not narrow it.

How it works

RIGHT THEN scans a broad source base across business, markets, technology, politics and geopolitics, removes duplication, checks the significance of each development and then ranks what is most relevant to you.

What you get

A concise morning briefing with a 30-second overview, around 10 to 14 selected stories, clear context, why each story matters, what to watch next and direct links to the original reporting.


A broader source base

RIGHT THEN deliberately looks beyond a small circle of Western newsrooms. Reporting from Asia, the Middle East, Africa and Latin America sits alongside major international outlets, specialist publications and primary sources.

Human judgement still matters

Automation can help find, compare and organise information quickly. Editorial judgement remains essential, especially around allegations, breaking news, legal issues, market-moving claims and other high-risk material.

We are building RIGHT THEN carefully.

RIGHT THEN is currently in private alpha with a small group of testers. The goal is simple: find out whether a truly personalised briefing can become more useful than another generic news feed.